Africa Showcase 2024: Understanding the Spanish Outbound Tourism Market with Eduardo and Lucia

My conversation today is with two Spanish outbound tour operators Eduardo Garcia del Alamo and Lucia Diaz Jimenez. At the recent Africa showcase Southern Europe roadshow in Madrid, Spain the duo unpacks the opportunities and challenges with the Spanish outbound market. They believe the growing awareness of Africa in Spain as an alternative destination should urge stakeholders to work together to eliminate barriers hindering its growth.