In today’s episode, Eric Pateman, one of the world's leading culinary brand and marketing strategists, having written numerous culinary tourism and brand strategies for nations such as Canada and NZ is of the opinion that, gastronomy’s power in driving traffic to destinations especially in Africa has not been maximized enough to bring the much needed benefits to the community.
With over 25 years in business and the global hospitality industry, Eric is the nation’s leading ambassador for Canadian cuisine and one of the top international experts on culinary tourism, sharing his expertise with clients around the globe from the USA and the UK to Australia, New Zealand, Fiji and beyond.
He is a storyteller for hundreds of artisan food companies, farmers, fishers, foragers and is known to bring together chefs and influencers from all aspects of the culinary world around the globe. With one of the most well-developed networks in the culinary world, Eric is constantly at the forefront of the global food movement.
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